Don't Settle Website
Interaction Design • Information Architecture
DontSettle.com is a website by Allergan that educates overactive bladder (OAB) patients about their symptoms and available treatments. According to Eveo, “The ‘OverActivist’ campaign encourages patients to ‘stop settling’ for suboptimal treatments and to take a more active role in finding a real solution for their OAB symptoms.”
I led the IxD strategy for this adaptive website. My deliverables included creating the full set of annotated wireframes for both desktop and mobile and creating the sitemap.